The Zara Special

Zara, Oxford St, Regent St, Brompton Rd, London

Zara do so well with their windows every time so I decided to put together a little Zara special for us. Their mannequins always have the look of the moment, great styling and window concepts with interesting stories especially in the Oxford Street branch windows. They have two different takes on their windows: a stylish and sophisticated one for the Zara main line and a funkier one for TRF, the collection for the teen shopper.

The airport lounge windows at Oxford Street. Remember that Virgin Atlantic advert? It’s that sort of coolness. Airports fascinate me, so yes I like this!

Girlies waiting. Love the way they put mannequins together to make stories. Yes, the props help, but you know what I mean..

Check out the DOG! BTW, I am not warming up to the military style this spring. It’s too Cheryl Cole.

The cabin crew. Now imagine the music from that Virgin advert.

Ooops, she’s fallen over. Note the glamorous cleaner in the right hand corner.

Brompton Road store has this scheme which I have seen in most of their windows across London, with these flies in them. Little bit random, but they’re kind of cool. Now that the weather is warming up, we will have real flies in our windows, which is NOT cool. For some reason flies tend to commit very public suicides in windows..Another Oxford St. store has these shadows in them together with other elements from the main scheme like the flies and the balls. They have opted for different style mannequins for this. Oh well, at least they have heads. I am not a fan of headless mannequins normally, and I will discuss this big ‘headless verses with heads’- debate further later on.

Window for their TRF-line, similar theme with the props.

Another TRF window, same scheme but different hair and styling. Not sure if I like the connected circles on the back wall. They have really cool styling in these windows and I do have more photos, but I will post them together with a special styling posting, so wait for that one!

6 Responses to The Zara Special

  1. the shadow concept has so much character in it!!!… its brilliant no doubt :)
    think the flies is a little too much but great props otherwise… Zara is always so cool with their windows… theyre finally opening here in Mumbai- cant wait!!!…

  2. Really nice spread on Zara. Love their windows and their clothes.
    Thanks for the update. Enjoyed looking though your site.

  3. Regarding the Political images. I get two meanings. The first is that all four standing in a row are of the political elite with their newspapers under their arms,or perhaps it is supposed to represent the old fashioned style businessman standing at a bus stop and each individual newspaper relects the man’s own politival tendencies.

  4. Love the guys are the best

  5. who’ doing Zara’s windows?

  6. Thanks for nice shots of windows displays. I was once hunting Zara windows in Cancun and stumbled into undressed Zara display: . That was a disappointment, but your blog pictures somewhat compensated for that :-) .

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